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What is my Domain Name Worth?

Saturday, July 21st, 2007

Categories: Domain Names

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No, I’m not talking about MY domain name, I’m talking about what yours can possibly be worth and where you can find information and where you can find a pretty good idea at what your Domain Name is worth. Please note that I’m speaking about Domain Names and not fully designed established money making sites.

A Brief Intro to Domain Names

A Domain Name is a relatively simple thing. It’s a pretty looking link. Typing in http://www.example.com is a heck of a lot easier then typing in http://49.149.24.99/~account/ for example.
A Domain Name simply points to a your Hosting Services’ Nameserver so that the URL typed into the browser bar sends you to the right spot on their server. That’s it. Sure you may get some special email services or other special features with your Domain Name registrar, but that’s not part of a Domain Name.

What’s Included in a Domain Name?

Apart from the Domain Name itself, PageRank is (to my knowledge) the only other component that is PASSIVELY transferred over with a Domain Name. I won’t go into details, but PageRank is a technology used by Google to determine a site’s rating. This ranking is associated with a Domain Name. Whether the Domain Name transfers hands or not should not affect PageRank. PageRank will be affected, however, if links to the domain are taken down. The higher the rating, higher the Search Engine placement.

A PageRank 1 (or N/A) website usually indicates that the domain name is newer and/or doesn’t have quality incoming links whereas a PageRank 10 website means it has millions of quality incoming links. Of course, the higher the website, the more it’s worth. If you’re looking for a really simple PageRank checker, prchecker.info does it quickly and easily. I won’t go into more depth, so if you’re looking for more details, Wikipedia has a great article up.

What Makes a Good Domain Name?

Please note that there are exceptions, numerous sites go against these guidelines are worth millions, but if you had a Domain Name like this, chances are you would have never come across this blog.

  • Extension - .COM’s are more favorable then .NET’s and .ORG’s, and exponentially favorable then some newer extensions such as .INFO, .WS and country extensions. They have a broader reach then country extensions and of course, they’re harder to get
  • PageRank – As mentionned above, the higher PageRank, the better. If someone’s buying your domain, they’re willing to pay more knowing they’ll have a jumpstart on Google
  • How easy it is to communicate and type – For example http://www.gas4u.com may be a 5-letter domain, but think about how it comes across in conversation. “Our website is gas four, as in the number 4, you, as in the letter U, dot com” is just tedious to communicate
  • Target demographic – Does your Domain Name indicate that you’re targeting business people? or home owners? Domain Names with a potential for a bigger reach are likely to be worth more then Domain Names targeting small demographics like the owners of Moroccan fighting parrots (just made that up, don’t bother to Wikipedia it)
  • Length – Shorter then better, also applies to word counts as well. The less words, the better. I likely don’t have to go much into this.

So Really, What is my Domain Name Worth?

Simple answer. A Domain Name is worth as much as someone is willing to pay for it. I compiled a list of resources where you can look through Domain Names on sale and get a general idea of what they’re going for. In the event of auction sites, it’s best to only pay attention to sites with bids on them.

  • SitePoint Forums Marketplace – A section in the SitePoint forums dedicated to selling Domain Names and Domain Names only. The people there know what they’re doing, and aren’t screwing around.
  • DnScoop.com – Gives an often inflated figure that takes in a lot of factors of your website. It’s best to use DNSCoop if you’re selling an established website, but it still gives a decent idea none-the-less.
  • GoDaddy’s Domain Name Aftermarket - A long list of domains on sale, the site gives a great idea on what prices to set for your Domain Name so it DOESN’T sell. But like I cautioned above, it does give you a good general idea if you look at the Domain Names with bids on them.
  • Search for “Domain Name” on Ebay – Also gives you a decent general idea of the ballpark value of your Domain Name by looking at similar listings.
  • SwiftAppraisal – A free online Domain Name appraisal service. If you’re REALLY honest when it quizzes you about your domain, it can give you a pretty good idea of its value. If you overestimate some of the question’s answers, you may end up with an “appraisal” that’s exponentially inflated.
  • Sedo – Yet another Domain Name auction site. Alot of listings, catergorized really well, a great resource. Also a good one to look at if you’re looking to sell your Domain Name.

Hope that helps.

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40 Responses to “What is my Domain Name Worth?”

  1. Jim Says:

    If you want a quick appraisal, you can always use WorthFish.com to get free domain name aprpaisals…its usually pretty accurate.

  2. Patrick Burt Says:

    Thanks Jim. I’ll add that to the list. :)

  3. ned Says:

    Don’t visit Worthfish.com, site it is just a list of links for domain appraisal, money making advertising spam.

  4. Patrick Burt Says:

    Hi Ned, Thanks for the tip. It looks as though the domain name might have went through a change of hands, I’ll remove the link. Thanks again. :)

  5. Gary Says:

    hello guys i own several domains
    http://www.chart.cd
    http://www.zipco.de
    http://www.lapto.ps
    http://www.slotmachin.es
    http://www.postcod.es
    http://www.homesear.ch
    http://www.vacanci.es
    How much do you think my portfolio is worth?

  6. Patrick Burt Says:

    Gary, I appreciate the comment.
    I listed several resources you can check out. I don’t assume they would be very high. I checked out a few and they aren’t established.

  7. criss Says:

    there are many sites that Appraisal your site like
    http://www.cwire.org/website-value-calculator/
    http://domainvalue.congland.com/
    http://www.sitestimator.com/estimate/

  8. Patrick Burt Says:

    Hi criss,

    Thanks for the suggestions. :)

  9. Khan Says:

    Hi Guys,
    i had been looking for this thread,if there are any sites,which can calculate the worth of a Domian,what do you guys think? i have a domain ,with 0PR but under google search over 100000 pages search its always in the first five.
    any suggestions?
    thanks

  10. Asfand Says:

    well what to say, i have checked the tools on these sites and they show google.com ist worth 268$ worth. Isn’t it funny, well you can guess it yourself.

  11. Patrick Burt Says:

    Asfand, is it possible you typed it in incorrectly?

    Khan, what did the sites I listed say?

  12. Rasesh Dave Says:

    I have been trying to build up my site, and I could not find out a single place, where I can appraise, the site along with the contents. Does any of you guys know of any service. I have a PR1 home page, which I think is pretty decent for a site gone live 2 months ago, and still am developing lots of pages.
    I know, the value is a random approximation, but I believe that it would be good idea to see, if the contents on my site is worth anything :)

  13. Patrick Burt Says:

    Apart the from the domain name, a site’s usually as good as its revenue stream.

  14. Scott Says:

    I i have been searching sites to find the value of a great new social networking site i have created called sms bubble Http://www.smsbubble.com operated from your mobile phone.
    Anyone know a site where you can get soem kind of instant value?

  15. Richie Says:

    Hi, I have http://www.intospain.com – a 9 year old domain .com – I also bought the .co.uk, .net and .org. Any ideas of the best way to market these domains for sale and any idea on price?

  16. Patrick Burt Says:

    Richie, maybe a private sale on something like ebay or sitepoint. What’s a year’s revenue on the site? How much manual updating does it take to maintain?

  17. Richie Says:

    I have only just started with the Google ads on there, it is generating nearly 50 dollars a month which is not great – I bought the domain to sell on again, have got some great results in search engines with it but could do a lot more with it.

  18. Patrick Burt Says:

    If you’re pulling in 50 a month, you could stand to make $600. That’s a guesstimate.

  19. pvpchina Says:

    does any one know the price of: http://www.midgetwatch.com

  20. links for 2009-02-20 | Seth Goldstein Online Says:

    [...] What is my Domain Name Worth? No, I’m not talking about MY domain name, I’m talking about what yours can possibly be worth and where you can find information and where you can find a pretty good idea at what your Domain Name is worth. Please note that I’m speaking about Domain Names and not fully designed established money making sites. (tags: money web domain value sell) [...]

  21. Domainer Required Reading: 100 Great Blog Posts | Virtual Hosting Blog Says:

    [...] What Is My Domain Name Worth?: This blog post from Patrick Burt is for the ultimate newbie to domain appraisal. You’ll find links to several major sites that can help you value your holdings. [...]

  22. Cory Crabb Says:

    yes ive been thinking about selling my domain and starting over though not sure yet….

  23. Michele Martel Says:

    There are some good examples of what your domain is worth swift apparisal does a ok job for being free though I still like a professional to do it just to see the actual domain worth. It’s really what your willing to pay is what it boils down to

  24. indrajay Says:

    Can any one mail the worth of my domain name ” http://www.citifirm.com“.
    Actually I want to sell this domain name but I do not know the actual worth of this domain name.

    Please help me.

    Thanks

  25. Michael Says:

    Please could someone mail (aniluv84@yahoo.com) me the worth of these domain names below:

    http://www.allfootballstars.com
    http://www.footballsaves.com
    http://www.allleaguescores.com
    http://www.allleaguegoals.com

  26. game homepage Says:

    game homepage…

    Your topic TKC Special Edition: using kiddie shields and prayers [Darleen Click … was interesting when I found it on Sunday searching for game homepage…

  27. Justin Says:

    http://www.iBEGyou.com is worth anywhere from $0 to $21,000. I believe its closer to the $0 , but why is it all over the place when I check its worth? I don’t really care that its not worth a lot, its more of a novelty to check. I paid 10 bucks to register it from godday and that’s about what its worth I guess, the last price someone paid for it.

  28. Jason More Says:

    How do I find out how much my website worth

  29. Cubefield 2 Says:

    This is a great post and its very creative indeed but if only you people would properly give cubefield a shot. Its a great game. Very addicitve and very entertaining to all age groups.

  30. yjkhan Says:

    anyone guess the price of this domain please ?

  31. Michel,Michael Says:

    Hello.I had these domains since 4 and a half years.

    I new one day it could be useful for the world http://www.saveyourmonth.com
    in french to http://www.Sauvetonmois.com and http://www.sauvetonmois.ca
    www sauvetonmois.com and http://www.sauvetonmois.cs

    They are close to 6.5 millions in Quebec.
    and in France over 60 million they all want to save money in there
    http://www.saveyourmonth.com the world as those names to click for there language and it’s very important replay people all want to save money during those months any months depending what they are looking for to save money the name http://www.saveyourmonth.com can be used for anything!Any questions Michel,Michael phone numbern 819-328-8209. That went it for creating! it’s easy to remember! Those names
    http://www.saveyour month.com/ and/ http://www.sauvetonmois.com and again with my country.ca /www.sauvetonmois.ca/www.sauvetonmois.com /thank you i ll wait for your response.

  32. Michel,Michael Says:

    Hello.I had these domains since 4 and a half years.

    I new one day it could be useful for the world http://www.saveyourmonth.com
    in french to http://www.Sauvetonmois.com and http://www.sauvetonmois.ca
    www sauvetonmois.com and http://www.sauvetonmois.ca

    They are close to 6.5 millions in Quebec.
    and in France over 60 million they all want to save money in there
    http://www.saveyourmonth.com the world as those names to click for there language and it’s very important replay people all want to save money during those months any months depending what they are looking for to save money the name http://www.saveyourmonth.com can be used for anything!Any questions Michel,Michael phone numbern 819-328-8209. That went it for creating! it’s easy to remember! Those names
    http://www.saveyour month.com/ and/ http://www.sauvetonmois.com and again with my country.ca /www.sauvetonmois.ca/www.sauvetonmois.com /thank you i ll wait for your response.

  33. majid ali Says:

    Financial Services
    Financial advisor (FA) and financial consultant (FC) are current titles for stockbroker, broker, account executive or registered representative. A variant spelling, financial consultant this website provide you latest information about all kind of business Relationl’s and financial services all over the world particularly in USA(United States),Uk(United kingdom)

  34. Tea Party Says:

    Hello, I see all your blogs, keep them coming.

  35. Jack Says:

    Some of these sites are pretty nift with the method they price your site but I am VERY confused.
    My site http://www.gkicredit.com
    will get $70 worth on one site, and $600 on another. What gives?

  36. Jack Says:

    Some of these sites are pretty nift with the method they price your site but I am VERY confused.
    My site http://www.gkicredit.com
    will get $70 worth on one site, and $600 on another. What gives?

  37. Kelly Says:

    Very good and interesting post.

  38. Nick Says:

    I have got this domain – nicksmoneysystem.com just few months back and with little bit of SEO in forums and directories through link sub and PR sub, I am getting quotes over $450.. That is a fair amount for several months lil work.. Thanks people

  39. Kunta Says:

    Hello! We have a domain name that has 800,000 monthly searches on google.com with a CPC of $ 1.90. How much I care about. Thanks!

  40. RevMary Says:

    I have a domain I have owed since 2002. i was hoping someone could give me an estimate of it’s value. I tend to believe it might hold value commercially just because of it’s name. designingyourworld.com

    Any Idea ?

    Thanks !

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